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The SS13 campaign film and images from Raf Simons have landed. Featuring Andrew Westermann and Matthieu Gregoire with photography and art direction by Pierre Debusschere.

The short film features some great Nirvana audio interview excerpts, the band that formed part of the inspiration behind the collection. Raf looked at Nirvana and the grunge scene (flower dresses, oversized style) as a source of inspiration but didn’t want to create a grunge collection or claim grunge for SS13, but simply nod to it. The video was produced by 245 FOREST.







Every outlet that posts the Jean Paul Gaultier SS13 campaign images is going to “live and breath for” Ginta Lapina as Madonna, Hannelore Knuts as Bowie, Jeneil Williams as Grace Jones & Maria Kashleva as Boy George – and they have EVERY right to. The perfect cast was shot by Sebastian Kim and is completely in line with the SS13 show in Paris last season where Gaultier not only stole the show, delivered on publicity but beneath the theatrics was one of the icon’s finest ready-to-wear collections to date. Watch the show under the cut.

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Living and breathing for the new Versace SS13 campaign by Mert & Marcus starring none other than Kate Moss alongside Daria Werbowy and Joan Smalls. Iconic to say the least.

Donatella Versace says, “To have three glamorous and iconic women like Kate, Daria and Joan in one campaign is not an easy feat. Mert and Marcus really outdid themselves, each image is composed like a work of art.”

The campaign also features Edward Wilding, Kacey Carrig and Veit Couturier and was styled by Melanie Ward (women) and David Bradshaw (men) with art direction by Giovanni Bianco.

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Under the creative direction of style icon Daniel Lismore, here are the campaign images for the SS13 collection of rapidly growing brand SORAPOL. It’s origins may be cult, club scene, underground and off-schedule, however the level of credibility that the avant garde label deserves is highly underrated. The quality of the SS13 campaign foreshadows the direction that the brand is taking. AW13 and beyond will see the intricacies of design and art of the label heroed more than ever.






One of London’s hottest new breakthrough fashion and lifestyle photographers Kyle Ross captured cult couture fashion brand SORAPOL’s SS13 show ‘Euphoria’ that took place in an underground Soho car park this week.

The line, founded by designer Sorapol Chawaphatnakul and creative director Daniel Lismore, has since become quite the cult phenomenon with high profile fans including Azealia Banks.

Show credits include hats by Jordan Gene Bowen and net fabric masks by Achraf Amiri. Check out more of Kyle’s work on his tumblr and site.

As part of its ongoing brand alignment with fashion, Mercedes Benz has commissioned London-Luxembourg label Belle Sauvage (Christian Neuman and Virginia Ferreira) to design a special edition A-Class with one of their prints. Here is the somewhat psychedelic/abstract fashion film to accompany the SS13 collection and unveil the car design. The clip is directed by Chris Neuman.

The exterior design of the special edition A-Class features a bold and ultra-intricate signature artwork by Belle Sauvage, which is also the star print of their new Spring Summer 2013 luxury ready-to-wear collection.

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Creative Director and designer for tumblr generation clothing brand MEAT, Alis Pelleschi has unveiled her fashion film for the SS13 collection, 4D FANTASY. The second collection by MEAT develops the brand’s distinct latex wear identity by re-imagining the experiences of designers Bo Claridge and Alis Pelleschi’s youth and projecting them into the future. The track used is Someone To Call My Lover by Why Be featuring Lisbent.

MEAT SS13 : 4D FANTASY from Alis Pelleschi on Vimeo.

KARLISMYUNKLE teamed up with fashion illustrator extraordinaire Achraf Amiri to create a set of illustrations featuring some of the fashion highlights from SS13 in New York and London. Here they are, featuring Bora Aksu, Fyodor Golan, John Rocha (London) and Hérve Léger, Alexander Wang, Victoria Beckham, Theyskens Theory and Marc Jacobs (New York). See under the cut for a special illustration of Jeremy Scott’s “Face Swim Suit”.

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Of all of the fashion content that Mercedes Benz has created, this has to be the finest. Model du jour Joan Smalls is featured in the new campaign and short film showcasing the Mercedes Benz CLS Shooting Brake, photographed and filmed by Mario Testino.

Here’s the brilliant film showcase for Frankie Morello’s SS12 menswear collection directed and edited by Senio Zapruder, with music by Stefano Riva.




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